Deco-Miami is a Florida-based cosmetic company offering smaller sized nail polishes that can be purchased and worn without the clutter and guilt that comes from collecting all of those partially used large bottles (nobody wants to be a polish hoarder, right?). The company offers online sales of individual items as well as customized subscription-boxes through the deco.miami website.
Deco-Miami needed a way to stand out in the competitive nail polish market, and against the increasing number of cosmetic subscription box websites. The company also wanted a fun way to quickly update blog content that would be shared by its younger target demographic.
DatAchieve Digital provided Deco-Miami with an eCommerce platform that enables both individual and subscription-based purchases. Unlike most subscription-box websites the Deco-Miami site differentiates itself by allowing subscribers to customize and even change their existing orders rather that simply receiving cosmetics selected by the company. An easy to maintain photo-blog features Deco-Miami products and young, active models that fit the company’s target audience and encourages social sharing.
Website Design | eCommerce Shopping Cart | Content Management | Social Publishing