While Facebook and other social media sites have become increasingly popular marketing tools for businesses large and small, until now there has been little evidence of its effectiveness. A study published this week in the Harvard Business Review suggests that social networking does have a positive impact on the bottom line, reporting that fans of a business’s Facebook page:
Archive for February, 2010:
Relax. . . Don't Work So Hard — You'll Get More Done!
Want to get more done at the office? Slack off a bit! For all of you tired, stressed-out knowledge workers, here’s a great article from BNet. Just make sure you kick-back and read it while you’re on the clock 
Hey ─ Your Customers are Over Here!
As snow days turn into weeks in the mid-Atlantic region businesses are beginning to feel the impact. Many of those absent customers, however, are logging onto social networking sites to combat their cabin fever and we have noticed a recent jump in visits to our client’s Facebook and Twitter pages.